As Election Nears, Red Cross Statement on Emblem Use

The American Red Cross is grateful that individuals from all walks of life — including elected officials and those running for office — support our lifesaving mission in communities across the country.

The Red Cross is a humanitarian organization founded upon the fundamental principles of neutrality, impartiality and independence—among others. The Red Cross prevents and alleviates human suffering wherever it may be found. We promote mutual understanding, friendship, cooperation and lasting peace.

Since we are in the midst of election season, it is important to note that the use of the Red Cross emblem in political messages, campaigns or advertisements violates these principles and is not endorsed by the American Red Cross. Use of the Red Cross emblem for political or divisive purposes can jeopardize our access to communities in need across the U.S. and around the globe.

In addition, the Red Cross is prohibited by federal law from directly or indirectly participating in, intervening in, or attempting to influence or show bias in political campaigns for any elective office or any political initiative. Our tax-exempt status is granted by the Internal Revenue Service (IRS), and violation of IRS regulations could result in the loss of our exempt status.

Red Cross employees and volunteers are encouraged to exercise the right to participate in civic and political activities in an individual capacity. As an organization, we emphasize that our employees and volunteers must act only in the capacity as private citizens and not as representatives of the Red Cross when engaging in any of these civic and political activities.

At a time when the world seems so divided, it is more important than ever for the Red Cross and its staff members to model neutral, respectful and inclusive behavior in everything we do.